by Pedro Ferraz Fran Jacquier Mom was crying again. The Gone fabric softener ad was on TV, and Rob was in the middle of his pitch, “…it will give your clothes that warm and cozy feeling.” She always cried when Rob came on the television. It had been two years since his car accident, but the wounds were still fresh. “Will, when you head out make sure to get me some Gone from the store on your way back. I think we’re running low.” It was no use pointing out that we probably had